JBI Studios' Blog on Voice-Over, Dubbing, and Multimedia Localization.

Japanese Animation: A Brief History and Tips for Dubbing Anime

Anime, also known as Japanese animation, is a major cultural export from Japan that has had and continues to have a strong international influence. From Astro Boy in the 1960s to the massively successful animated feature Your Name in 2017, Japanese animation is in great demand around the world, therefore so is anime subtitling and dubbing.

In this blog we will focus on anime dubbing by first giving some historical context and then sharing key tips and reminders for dubbing Japanese animation into English.

[Average read time: 4 minutes]

Topics: Japanese animation anime

Localization for the Holidays

The holidays are here! In the U.S. we will be celebrating Thanksgiving tomorrow. It's a wonderful opportunity to spend time with loved ones and enjoy good food. The day after is the unofficial shopping holiday of the year, Black Friday, where U.S. residents pack the stores in search of deals. A few days after, on Cyber Monday, Americans hit the internet for online sales.

However, the U.S. is not unique in having a shopping holiday or even Thanksgiving. In this blog, we'll explore how different countries celebrate Thanksgiving and country specific holidays (shopping and otherwise) that businesses should pay attention to.

[Average read time: 3 minutes]

Topics: localization Chinese Japanese

Why Does Japanese Use Chinese Characters (Kanji)?

With the popularity of Japanese anime, manga, and pop culture, there has been a rise in Japanese language learners internationally. For these learners, one of the major difficulties in learning the Japanese language is its writing systems, three of them to be exact: katakana, hiragana, and kanji.

Having three systems can complicate things for language learners and as a localization studio, we have to make sure that the right character set is used.

For native English speakers, the phonetic systems of katakana and hiragana are relatively simple, but then there's kanji. Kanji, Chinese characters used in Japanese, has over 2,000 commonly used characters. A frustrated language learner may ask: why does Japanese, a language completely different from Chinese, use Chinese characters?

In this blog, we will discuss the historical origins of Japanese writing, an overview of the three writing systems, and arguments for and against kanji.

Topics: Translation & Localization multimedia Japanese

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