JBI Studios' Blog on Voice-Over, Dubbing, and Multimedia Localization.

Localization for the Holidays

The holidays are here! In the U.S. we will be celebrating Thanksgiving tomorrow. It's a wonderful opportunity to spend time with loved ones and enjoy good food. The day after is the unofficial shopping holiday of the year, Black Friday, where U.S. residents pack the stores in search of deals. A few days after, on Cyber Monday, Americans hit the internet for online sales.

However, the U.S. is not unique in having a shopping holiday or even Thanksgiving. In this blog, we'll explore how different countries celebrate Thanksgiving and country specific holidays (shopping and otherwise) that businesses should pay attention to.

[Average read time: 3 minutes]

Topics: localization Chinese Japanese

Taiwanese Mandarin vs Chinese Mandarin: What's the Difference?

A common question we get at JBI Studios is: what's the difference between Mandarin spoken in Taiwan and Mandarin spoken in Mainland China? They're both the same language, just with some specific regional differences, much like American English compared to British English. In this blog, we'll explore how those differences in Taiwanese Mandarin and Chinese Mandarin arose, what those differences are, and how this knowledge will help you reach your target audience.

Topics: localization Chinese

What's the Difference between Chinese Mandarin and Cantonese?

When people refer to the Chinese language, they generally mean Mandarin (普通话 putonghua). Mandarin is the official language of the People's Republic of China and Taiwan as well as one of the four official languages of Singapore. It is the most widely spoken language in the world with approximately 1 billion speakers.

Topics: Dubbing localization Chinese

Traditional vs. Simplified Characters: A Brief History of Chinese Writing

Chinese is currently the most widely spoken language in the world at roughly 1.2 billion speakers worldwide. One major characteristic of the language is its writing system with thousands of characters containing intricate lines and shapes. However, did you know that there are two Chinese writing systems: traditional and simplified? Here at JBI Studios, we work with a large number of Chinese translation, subtitling, and voice-over projects. Knowing the difference between the two systems is essential.

So what is the difference between traditional and simplified and why do both exist? To confuse language learners? The real answer is actually much more complicated and interesting.

[Average read time: 4 minutes]

Topics: Subtitles & Captions Translation & Localization multimedia Chinese

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